OneEighty

OneEighty is serviced office space in the heart of Piccadilly owned by Great Portland Estates. A very tired space and product offering needed a complete facelift to entice new custom without alienating the existing.

– Creative strategy
– Brand Refresh
– Web design
– Marketing collateral
– Social content

– Creative strategy
– Brand Refresh
– Web design
– Marketing collateral
– Social content

The strategic insight revealed that each of the OneEighty customers had their own quirks and eccentricities.

Inspired by this and local history of craftsmanship and apparel of nearby Jermyn street, we created the positioning statement “tailored to you”.

The logo is inspired by high end retail with a premium traditional aesthetic and uses a typographic trick to integrate the numbers and letters.

Within 3 months of launch, OneEighty reached it’s 100% occupancy target 

Cultivation

The strategic insight revealed that each of the OneEighty customers had their own quirks and eccentricities.

Inspired by this and local history of craftsmanship and apparel of nearby Jermyn street, we created the positioning statement “tailored to you”.

The logo is inspired by high end retail with a premium traditional aesthetic and uses a typographic trick to integrate the numbers and letters.

Growth

Within 3 months of launch, OneEighty reached it’s 100% occupancy target quickly becoming an example to follow within the GPE portfolio.

Contact

If you’d like to write, email here
If you’d like to talk, schedule a call back here

Contact

If you’d like to write, email here
If you’d like to talk, schedule a call back here